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Would you buy a car without taking it for a test drive? How about a house without first doing a walk-through? People want to know what they’re getting in return for their hard-earned dough, and it’s hard to get consumers to buy a product or enter into a service contract without giving them some idea […]

digital marketing seo ppc sem

Most service-based businesses experience life as a series of booms and slumps, and some have client loads that wax or wane with the season. This is often just the nature of the beast, but for enterprising entrepreneurs who have trouble sitting idle, downtime can easily turn into anxiety and an avalanche of “what ifs”. Keep […]

chair 10 marketing seo

Getting into search engine optimization (SEO) is a bit like going down the rabbit hole; you don’t quite know where you’re going to end up, but it sure seems like a good idea to give it a try. Good SEO can raise your site’s visibility on search engine results pages (SERPS) and drive oodles of […]

internet marketing competition

“Imitation is the sincerest form of flattery” – except that it’s not. Oscar Wilde’s actual quote reads, “Imitation is the sincerest form of flattery that mediocrity can pay to greatness.” Copying isn’t smart, it’s what lesser brands do when they want to play in the big leagues but don’t have the talent, resources, or creativity. […]

internet digital marketing brand

“Digital marketing strategy” seems like a dry, technical concept, especially if you tilt more toward the creative side of business brainstorming, but really, a solid blueprint is just your guiding force. Having a plan is essential but achieving brand greatness requires an awful lot of quick thinking and innovation, too, and that means dreaming up […]

internet marketing seo google my business

As the internet increases global connectivity, SEO is actually becoming more and more localized. Enter almost any product- or service-related keyword into Google and one of your autofill options will be “…near me.” Click and search and you’ll wind up with page after page of results prioritized according to geographic location, all topped off by a few […]

marketing social media seattle

Part of social media’s attraction is that it’s a constantly evolving landscape. As society changes, so does the way we communicate on the internet. Usually, those changes are decidedly positive (anyone find themselves longing for the days of Myspace? We didn’t think so…), especially when it comes to advertising your business, but the new algorithm tweaks announce […]

Digital marketing is hardly a new concept but confusion reigns and that’s no surprise. Mastering the digisphere is incredibly daunting but success begins with the basics. Here are five straightforward responses to digital marketing questions you may not even have realized you had. What Is Digital Marketing? When we refer to digital marketing, we’re talking about the […]

According to Yelp, some 135 million reviews have been published on the public opinion website since its inception in 2005. While many of those write-ups are undoubtedly chock full of glowing words extolling the virtues of everything from stellar customer service to a mouthwatering example of coq au vin, other consumers aren’t so generous with their praise. Companies […]

Here at Chair 10 Marketing, we always want to keep our clients up to date on the latest news in the digital marketing world. Google—the biggest player in the pay-per-click marketing community—is often at the center of that news. Last week, Google announced the expansion of their Home Service Ads program. Read on for more information about what this means for your business.  (more…)

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