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Is Google+ Obsolete?

Jun 14 by Andrew Kopp

google plus seo

When’s the last time you updated your Google+ page? Google’s third wheel of a social network consistently fails to float to the top of your mind when you’re fingers are twitching to tap out a status update, but is there something Google can offer businesses versus individual contributors? In short… yes. But there are some […]

  Facebook is enhancing the home service experience like never before. A new Facebook Marketplace feature is the latest in the social media giant’s ever-expanding repertoire of digital services. What’s Changed? Through the Services feature, Marketplace will include local businesses for easy user access, accelerating the process of acquiring professional home service. The Services feature […]

Everybody loves free stuff. Even A-list actors who command eight-figure movie salaries squeal at the sight of a swag bag backstage at the Oscars. Having to compete to snag a trip or a free year’s supply of oil changes only feeds the emotional frenzy. Incorporating fun promotional ideas and interactive contests into your digital marketing […]

digital marketing sample

Would you buy a car without taking it for a test drive? How about a house without first doing a walk-through? People want to know what they’re getting in return for their hard-earned dough, and it’s hard to get consumers to buy a product or enter into a service contract without giving them some idea […]

digital marketing seo ppc sem

Most service-based businesses experience life as a series of booms and slumps, and some have client loads that wax or wane with the season. This is often just the nature of the beast, but for enterprising entrepreneurs who have trouble sitting idle, downtime can easily turn into anxiety and an avalanche of “what ifs”. Keep […]

chair 10 marketing seo

Getting into search engine optimization (SEO) is a bit like going down the rabbit hole; you don’t quite know where you’re going to end up, but it sure seems like a good idea to give it a try. Good SEO can raise your site’s visibility on search engine results pages (SERPS) and drive oodles of […]

internet marketing competition

“Imitation is the sincerest form of flattery” – except that it’s not. Oscar Wilde’s actual quote reads, “Imitation is the sincerest form of flattery that mediocrity can pay to greatness.” Copying isn’t smart, it’s what lesser brands do when they want to play in the big leagues but don’t have the talent, resources, or creativity. […]

internet digital marketing brand

“Digital marketing strategy” seems like a dry, technical concept, especially if you tilt more toward the creative side of business brainstorming, but really, a solid blueprint is just your guiding force. Having a plan is essential but achieving brand greatness requires an awful lot of quick thinking and innovation, too, and that means dreaming up […]

internet marketing seo google my business

As the internet increases global connectivity, SEO is actually becoming more and more localized. Enter almost any product- or service-related keyword into Google and one of your autofill options will be “…near me.” Click and search and you’ll wind up with page after page of results prioritized according to geographic location, all topped off by a few […]

marketing social media seattle

Part of social media’s attraction is that it’s a constantly evolving landscape. As society changes, so does the way we communicate on the internet. Usually, those changes are decidedly positive (anyone find themselves longing for the days of Myspace? We didn’t think so…), especially when it comes to advertising your business, but the new algorithm tweaks announce […]

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