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Here at Chair 10 Marketing, we always want to keep our clients up to date on the latest news in the digital marketing world. Google—the biggest player in the pay-per-click marketing community—is often at the center of that news. Last week, Google announced the expansion of their Home Service Ads program. Read on for more information about what this means for your business.  (more…)

Once you’ve learned the basics of Adwords, the next step to becoming an PPC expert is mastering automated rules. Found in the Bulk Operations menu in Adwords, automated rules are a great way to complete routine tasks more efficiently and increase the effectiveness of your campaign. In other words: work smarter, not harder. (more…)

The land of LinkedIn can be a strange place. As professionals, we all kind of know that we need to have a profile on LinkedIn, but other than connecting with our college friends and past and current colleagues, what’s an ambitious job seeker to do? Whether you’re currently considering a new job or trying to […]

Setting up a pay-per-click advertising campaign often feels like trying to win a prize at one of those ring toss games at the carnival. You’re hitting everything but your goal and you have little but debt and disappointment to show for your considerable efforts. When the success of your business hangs in the balance you […]

SEO Challenges Featured Image

If your brand offers the best product ever to hit the market and nobody knows about it, is it really there? Fake existential questions aside, your website really is only as good as traffic it receives, just like brick-and-mortar businesses depend on attracting a steady flow of consumers in order to keep their doors open […]

In the ever-changing world of internet marketing, there are a few constants. We pay homage to the gods of Google and Facebook because those channels work – we know how to make them work. In terms of ROI, few things can compete with an expertly designed Facebook ad campaign or a high-quality SEO strategy, but […]

5 Common SEO Mistakes to Ditch in 2017

Jan 13 by Chair 10 Marketing Team

Whether you believe in the old adage of “new year, new you” or not, January is the ideal time to wipe the slate clean and start some new habits, and that includes whatever you have planned for SEO. Many minor business mistakes can be dismissed with a wry grimace and a self-effacing comment or two, […]

As of 2016, an estimated 78 percent of Americans have at least one social media profile, and they’re taking to their accounts to criticize, compliment, and otherwise interact with the brands they use most. While many exchanges are relatively uneventful, sometimes things take a different turn. A great reputation management agency will monitor the internet for […]

The ABCs of Google Adwords

Oct 20 by Chair 10 Marketing Team

Trying to master AdWords is sort of like trying to fill up the Grand Canyon with water using a Dixie cup. The world of AdWords often shifts and changes, and there are details that you, as a businessperson, just won’t have time to stay on top of. That’s why it’s so helpful to hire experts […]

  A mere two months after we caught everyone up on Google’s transition to expanded text ads and a few other exciting new features, the search engine is at it again. This time, Google’s powers-that-be are extending the timeline for the transition to allow advertisers a little more wiggle room as they get used to […]

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