the chair 10 marketing blog
Marketing tips, thoughts, rants.
Marketing tips, thoughts, rants.
One of the biggest goals of any advertising campaign is reaching your ideal audience. Google Ads has many options for reaching groups that might be interested in your business or have shown interest in it before. Custom intent audiences are one of the many ways you can expand audience targeting to reach the most qualified […]
Feb 22 by Clare J.
Google Ads is one of the most well-known and widely used online advertising platforms in the world. Over time, Google has made several changes to their advertising platforms to enhance performance and ease-of-use for advertisers. Their most recent change is the move to combine Broad Match Modified and Phrase Match Keywords. Here’s why this change […]
Jul 25 by Chair 10 Marketing Team
Once you’ve learned the basics of Adwords, the next step to becoming an PPC expert is mastering automated rules. Found in the Bulk Operations menu in Adwords, automated rules are a great way to complete routine tasks more efficiently and increase the effectiveness of your campaign. In other words: work smarter, not harder. (more…)
Oct 20 by Chair 10 Marketing Team
Trying to master AdWords is sort of like trying to fill up the Grand Canyon with water using a Dixie cup. The world of AdWords often shifts and changes, and there are details that you, as a businessperson, just won’t have time to stay on top of. That’s why it’s so helpful to hire experts […]