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Posts Tagged ‘brand awareness’

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Brand awareness refers to how much the general public knows about your brand, what it stands for, and what type of products or services you offer, and it is a crucial aspect of establishing your brand in the market. Building brand awareness is essential for a business to increase its market share, expand its customer […]

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You’ve heard of Display campaigns, now get ready for Discovery campaigns! Discovery campaigns are a unique type of Display campaign that show ads exclusively on Google-owned properties. This includes YouTube, Social & Promotion tabs within Gmail, and the Google mobile app. These ads are highly customizable, allowing you to upload a selection of headlines, ad […]

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